Poultry Industry Forum (screenshot)
In recent years, the global poultry market has continued to grow and is showing a booming trend. According to research statistics from DIResaerch, the global poultry market will reach US$432.31 billion in 2024, and is expected to maintain steady growth in the next few years. The compound annual growth rate (CAGR) of the global poultry market is expected to be 3.98% from 2024 to 2030. Among them, the Asia-Pacific region has a market share of approximately 41%, making it the world's largest poultry market.
After decades of development, China's poultry industry has steadily moved towards a stage of high-quality development. Breeding has become large-scale, standardized, and facility-based, and the level of breeding has been significantly improved. Animal epidemic prevention measures have been continuously strengthened, and the food safety system has been continuously improved. At the same time, with the further advancement of China's joint construction of the "Belt and Road" initiative, in addition to more and more Chinese poultry products going global, the foreign trade import and export market of Chinese poultry products, including breeding poultry and other live poultry, has also is continuing to expand, and more Chinese poultry companies are beginning to invest in and expand overseas markets.
According to customs data, the export volume of white-feather broiler products has grown steadily from 2020 to 2023, with the year-on-year growth rates of export volume from 2021 to 2023 being 15.90%, 21.40%, and 12.19% respectively. In the first quarter of 2024, the year-on-year growth rate of export volume was even as high as 52.27%. %. Zhuochuang Information believes that from the perspective of foreign market conditions, bird flu outbreaks have occurred in major export markets such as Europe, Japan and South Korea, and a large number of poultry have been culled, resulting in increased demand in foreign markets. In addition, product prices in foreign markets are higher, and the price difference between domestic and foreign markets has increased, further stimulating the industry's enthusiasm for exporting.
However, uncertain factors such as international trade barriers, epidemic fluctuations, and tariff policies also add complexity to the cross-border operations of the poultry industry. Enterprises need a global diversified layout to rationally allocate resources, find a stable supply chain, maintain strong competitiveness in a turbulent market, enhance international voice, and stabilize operations.
The International Poultry Industry Forum will give full play to its own advantages and follow this international trend. The first overseas "International Poultry Industry Forum" will be held on March 11, 2025 during the VIV Asia Exhibition in Bangkok, Thailand. Build a cross-border and cross-industry communication platform for Chinese poultry enterprises, promote exchanges and cooperation in the poultry industry chain of Asian countries, and inject new vitality into the international development of the poultry industry.
Forum theme: Going overseas
(I) Development trends of the poultry industry in the world and Asia
(II) Technological innovation focus and regional application of the Asian poultry industry
(III) Asian poultry meat and egg industry model and regional consumption characteristics
(IV) Opportunities and challenges of international trade in the poultry industry
(V) Experience sharing of multinational companies in expanding international markets
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