Wuhan metropolitan area's characteristic agricultural products are experiencing a trend of "going global"

Fri, 11/08/2024 - 10:03
The characteristic agricultural products of urban areas are sweeping the trend of "going global"
"going global" (screenshot)

On November 1, the Changjiang Daily reporter learned from the Hubei Intellectual Property Office that six geographical indications in Hubei were successfully selected into the "the Belt and Road" geographical indication brand promotion list, of which four were in Wuhan metropolitan area.

In recent years, a wave of "going global" has swept through the characteristic agricultural products of the Wuhan metropolitan area. The shrimp, shrimp tails, and seasoned shrimp of "Qianjiang Lobster" are exported to countries such as the United States, the Netherlands, Sweden, Belgium, Canada, Japan, South Korea, Malaysia, and Singapore. In 2023, the total export of crayfish in Qianjiang City was 51.45 million yuan, a year-on-year increase of 7.2%. From January to September 2024, the total export of crayfish in the city was 47.53 million yuan, unchanged from the same period last year.

On September 4th this year, Yangloudong Tea Industry signed a strategic cooperation agreement with Indonesia's state-owned plantation holding company (PTPN1), officially launching deep cooperation in multiple fields such as smart tea garden management, tea tree cultivation, scientific prevention and control of pests and diseases, tea deep processing, joint research and development of new products, brand joint operation, product import and export, supply chain services, etc. With Chibi Qingbrick tea as the core, based in Asia, gradually building a new tea beverage brand that adapts to the global market, and continuously enhancing the overseas influence of Chibi Qingbrick tea brand in various ways. In recent years, Yangloudong Tea Industry has been committed to exploring and constructing international markets, and Chibi Qingzhuan Tea has successfully entered multiple international markets.

Not only does "Red Cliff Green Brick Tea" sell well overseas, but tea from other cities in the metropolitan area has also opened up overseas markets. From October 19th to 23rd, at the 2024 International Food and Beverage Expo in Paris, Xianning Tongcheng Enterprise Hubei Shuangshi Tea Industry was invited to participate and exhibited more than 20 products in three categories: black tea, green tea, and flower tea, attracting many foreign customers. On September 25th, 188 boxes of 60,000 cups of Yingshan Yunwu tea were flown to Hanoi, Vietnam by the JG2957 cargo plane "Huahu".

Xiaogan Rice Wine has also successfully opened up overseas markets. This spring, the rice wine produced by Xiaogan Ma Tang Rice Wine opened the door to Sam's supermarket in the United States, with an increase in sales of 8 million yuan.

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